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Transform your biz with the Amazon.com Method

Posted by Keith Griffis | On: Oct 20 2011 | Comments (0)
TweetI am a huge fan of Amazon.com. In fact, I am probably the one percent of tech geeks who bought a kindle over an IPad by choice. Although, I admit that I am typing this post via my iPhone. As I browsed my kindle I couldn’t help but notice that...

Startup Businesses: Vetting Ideas for Marketing Online

Posted by Keith Griffis | On: Oct 19 2011 | Comments (0)
TweetEntrepreneurial Success Online: 3 Secrets If you are an entrepreneur developing a product, especially an information product, there are a lot of questions, but there are three things successful online marketers won’t tell you. Your idea doesn’t...

Come to a Free Event – Building a Killer Content Strategy @ Workbar Boston Nov 10th

Posted by Keith Griffis | On: Oct 17 2011 | Comments (0)
Tweet The Boston Area Internet Marketing and Advertising Group Networking with your fellow marketing and advertising professionals, business owners, bloggers, podcasters, and students, discuss the new trends of marketing using the internet, mobile...

Startup Marketing: Does Your New Business need an App?

Posted by Keith Griffis | On: Oct 06 2011 | Comments (2)
TweetApps are all the rage as the kids say, but does your startup need an app or joy? The answer depends on your business and marketing strategy. An app can either add value or confuse people of your purpose. Let’s take a look at when an app makes...

3 of Biggest Startup Marketing Mistakes Entrepreneurs Make and How to Avoid Them

Posted by Keith Griffis | On: Oct 06 2011 | Comments (2)
TweetWhen building a startup company you have a lot to do. Your mind is fragmented and you are busy organizing your new business. The Internet provides a wealth of customers and marketing opportunities but can also be a minefield. You can waste hundreds...

Startup Marketing: The Power Of Social Proof and How to Use it to Double Sales

Posted by Keith Griffis | On: Oct 06 2011 | Comments (0)
TweetAs you begin to build your business and attempt to attract customers you quickly realize that everyone is a skeptic. This is especially true if you are are new to your market and not well known before taking the leap to owning your own business....

Ratings or comments which converts better?

Posted by Keith Griffis | On: Oct 04 2011 | Comments (0)
TweetI was on a flight today with @JohnBrunswick. It was a bit of a random seat on a fairly random flight, but we ended up discussing the web experience. If you are not familiar with John, he is a part of Oracle focused on the Enterprise web experience....